WOW store

​Founded by Romane TAPONNOT, a passionate Grand Prix pony rider, at just 16 years old. WOW STORE is a French equestrian brand that has made its mark through the elegance, creativity, and technical excellence of its designs. 

WOW STORE is more than just an equestrian brand — it's a lifestyle.
For those who love horses and beautiful things, it offers elegant innovation and elite quality. For those who cherish a dynamic lifestyle and appreciate exquisite quality and durability, it offers fabrics and leathers with intelligent beauty and lasting performance.